Displaying items by tag: Sales

Almost every aspect of business involves a certain amount of negotiation -- here's how to come out on the winning side....

Dread the idea of calling prospects you haven't met yet? Using these tips can make cold calling easier for beginners....

The relationship between buyers and sellers has changed. In the process, these four tactics have become major turn-offs.Something has happened between most companies and their customers--and it has led to a lot of lost sales. "Buyers are completely over sellers," declares Kristin Zhivago, revenue coach and author of Roadmap to Revenue. "They want...

Whether you're selling products to customers, ideas to your boss, or yourself to an employer, we're all in sales. Here's how to get the deal done.You may not realize it, but the most critical junctures in your career involve selling. Whether you're selling a product or service to a customer, an idea or a plan to your management or investors, or...

For cash-strapped startups, spending big bucks on marketing isn't a possibility. Instead, here's how to drum up customers directly....

You never want to badmouth your rivals. But there are other ways to highlight your strengths.We live in a competitive world, and that means that you'll frequently be drawn into situations where you need to sell "against" a competitor, rather than simply selling what you've got.There's an art to doing this effectively, according to Linda Richardson,...

Sales is a journey. If the customer does not understand where you are headed and why she should come along, she won't.Making a sale should be easy, especially when you have the right product. But lots of people make it more complicated than it needs to be, and lose the prospective client in the process.Here are my five "make it happen" steps to...

Cold calling is hard enough when you're calling "out of the blue." Here's how to lay the groundwork in advance.Cold calling is difficult, especially when you're calling "out of the blue." Even if you're selling something that could massively improve a customer's life, save money, and help build his or her business, most people prefer to drive...

Just because your prospect is courteous doesn't mean he is interested. Use these tips to avoid boring your audience.This is part of a package on selling to prospects. Read the other part: 5 Things Customers Want to Hear.So you're on a sales call, and the people listening to you are polite. They nod, ask questions, smile. At least, this is what is...